In force · 30 December 2024 · CASPs & issuers
MiCA — in force since 30 December 2024.
The Markets in Crypto-Assets Regulation (Regulation (EU) 2023/1114) applies in full across the EU since 30 December 2024. Voice and chat AI handling crypto-asset service provider (CASP) onboarding, support, or marketing interactions are in scope as ICT-supported channels.
Deadline
In force since 30 December 2024 (full applicability).
Scope
CASPs, ART/EMT issuers, and any party communicating crypto-asset offerings to EU consumers.
Penalties
Up to 12.5% of annual turnover or fixed maxima (€15M / €5M) per infringement category.
Audact coverage
Marketing-communication disclosure, fair-warning attestation, tamper-evident record-keeping.
How Audact covers MiCA
- MiCA Article 7 marketing-communication checks — fair, clear, not misleading — enforced through the brand-governance overlay
- Pre-built jurisdiction scripts incorporating mandatory risk warnings for ART/EMT and other crypto-assets
- Tamper-evident record-keeping (Article 68) of all client-facing AI interactions, retained for the minimum statutory period
- Pre-dispatch compliance check (patent-pending) blocks calls that would breach MiCA marketing rules
CASPs adopting voice AI typically face the largest gap between current call-centre practice and MiCA record-keeping requirements. Audact closes that gap by default.